摘要：Julian M. Murchison has written a thorough and thoroughly practical resource for the newcomer to ethnography. In his new book, Ethnography Essentials: Designing, Conducting, and Presenting Your Research, he guides the novice ethnographer through the research process from conceptualization through presentation of findings. The text also includes discussion of some of the developments and debates within the field of ethnography.
关键词：Ethnography; Ethnographic Maps; Qualitative Research
