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  • 标题:Identifying The Inherent Needs Of The Society And Accordingly Designing A New Business Proposition – Case Of A Medico Entrepreneur In India
  • 本地全文:下载
  • 作者:Reena Agrawal
  • 期刊名称:Journal of Business Studies Quarterly
  • 电子版ISSN:2152-1034
  • 出版年度:2014
  • 卷号:5
  • 期号:3
  • 页码:1-9
  • 出版社:Journal of Business Studies Quarterly
  • 摘要:This case study showcases the vision and initiative of a young medial professional from India who has profound compassion and empathy towards the senior citizens. He wanted to make the society and family sensitive towards senior citizens, help them lead an easy life. This case study discusses in detail the education acquired by the entrepreneur, his vision, his route to entrepreneurship, his venture and its operations, major impediments encountered by him, the growth enjoyed by him and his plans for future expansion and growth. It also showcases how the medico-entrepreneur was successful in creating new jobs in the society, besides assisting the ageing adults in leading a healthy and happy life.
  • 关键词:Medico - entrepreneur; ; ; entrepreneurial vision; business proposition; future growth; ; social entrepreneurship
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