文章基本信息
- 标题：The Effects of Media Coverage of the 2009 Cookie Dough Recall on the Demand for the Brand and the Close Substitutes
- 本地全文：下载
- 作者：Bharad, Abhishek Bhagwat ; Harrison, R. Wes ; Davis, Christopher 等
- 期刊名称：Journal of Agribusiness
- 印刷版ISSN：0738-8950
- 出版年度：2014
- 期号：Suppl
- 出版社：Journal of Agribusiness
- 关键词：Food Safety;Food Marketing;Media Information
