摘要：Based on 303 questionnaires of farmers in different types of areas of Henan Province, we analyze the impact of various factors (different types of areas, types of characteristic agriculture, sales of characteristic agricultural products, risk management of characteristic agricultural products, science and technology reliance, and improvement in farmers' life) on the development of characteristic agriculture in Henan Province, using Logistic model. The results show that improving farmers' living standards, expanding the sales channels, increasing scientific and technological input and perfecting risk management mechanism of agricultural products, is of great significance to promoting farmers' satisfaction, and improving the development effect of characteristic agriculture. Finally, the relevant policy recommendations are put forth for the development of characteristic agriculture: increasing the government support; relying on scientific and technological progress to improve the quality of characteristic agricultural products; cultivating and improving the market system; perfecting risk management system.
