文章基本信息

标题：Private Label and National Brand Pricing and Promotional Strategies in Health Differentiated Product Categories: Canadian Evidence
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作者：Anders, Sven M. ; Ahmad, Waseem
期刊名称：Journal of Agribusiness
印刷版ISSN：0738-8950
出版年度：2011
期号：Suppl
出版社：Journal of Agribusiness