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文章基本信息

  • 标题:Protection of Intellectual Property while Outsourcing
  • 本地全文:下载
  • 作者:Sen Gupta, Rajorshi ; Love, H. Alan
  • 期刊名称:Journal of Agribusiness
  • 印刷版ISSN:0738-8950
  • 出版年度:2011
  • 出版社:Journal of Agribusiness
  • 摘要:Food and Beverage companies need to share their Intellectual Property (IP) when they outsource production and/or R&D to contract agents. IP sharing can facilitate misappropriation and the contractor may eventually start competing with the client. We design an incentive compatible contract that can protect company IP. A two-pronged strategy is proposed: Companies should share less know-how and give high incentive payments to deter IP misappropriation. Strategies like product differentiation may be highly useful to deter piracy.
  • 关键词:Intellectual Property Protection;Outsourcing;Product Differentiation;R&D
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