出版社：Associação Nacional de Pós-Graduação e Pesquisa em Administração
其他摘要：An influential body of literature in macro-management research (notably, organization theory and strategic management) associates pro-social motivation solely with firm-like organizations, suggesting that such motivation cannot thrive under more market-like arrangements. We question this argument on theoretical, as well as empirical, grounds. As to the latter, we discuss the specific case of a network of firms in Brazil, the Genolyptus network . We argue that this particular network manifests strong pro-social motivations. This implies that pro- social motivations may thrive beyond corporate boundaries, contradicting the above argument. More constructively, the case of the Genolyptus network point s to the importance of intensive communication, rewards that are tied to joint outcomes, knowledge-based authority and consensual decision-making as s upport arrangements that can build and sustain pro-social motivations in non-firm governance structures.
关键词：Pro-social motivation; joint production motivation; contractual governance; procedural governance; networks
