The growth of contingent of pluriactive farm families (pluriactivity) has increasingly been accepted as important in reducing rural poverty and unemployment since at least two decades in the EU and very recently in Brazil. This paper supports that, differently from the EU, in the South Brazil, region of modern capitalist agriculture, it is hard to the pluriactivity to grow through the years, and in order for it to increase the public policies, it must be led mainly to avoid the exclusion of the small farms, their gradual abandonment of the traditional agricultural activities, and not only to offer them non agricultural occupations.