Wind power has gained space in Brazil's energy matrix, being a clean source and inexhaustible. Therefore, it becomes important to characterize the wind potential of a given location, for future applications. The main objective of the present study was to estimate the wind energy potential in Piracicaba, SP, Brazil. The wind speed data were collected by an anemometer installed at the Meteorological Station Luiz de Queiroz College of Agriculture, Piracicaba-SP. The wind speed variability was represented by the Weibull frequency distribution, a probability density function of two parameters (k and c). The parameters k and c were used to correlate the Gamma function with the annual average wind speed, the variance and power mean density. A wind profile was made to evaluate the behavior of historical average speeds at higher altitudes measured by anemometer, to estimate the gain in power density. The values of k for all heights were close to 1 which corresponds to a wind regime highly variable, and c values were also low representing a low average speed of the location. The location was characterized as being unfavorable for the application of wind turbines for power generation.