文章基本信息
- 标题：Analyzing Risk and Uncertainty of New Product Marketing: The Case of eMerge Interactive and VerifEYE®
- 本地全文：下载
- 作者：Gunderson, Michael A. ; Roucan, Maud ; Boehlje, Michael 等
- 期刊名称：Journal of Agribusiness
- 印刷版ISSN：0738-8950
- 出版年度：2006
- 期号：suppl
- 出版社：Journal of Agribusiness
