摘要：Third age persons are an increasingly developing segment of tourist demand in the world. A healthier and longer life, more free time, a realized social status and personal development are the key pull factors for the persons in third age to decide to go on a tourist trip. The research used the model of motivation in tourism for the persons in third age established by Astic and Muller (1999), and developed by Hsu, Cai and Wong (2007). The measured categories were wellbeing or a subjective assessment of the quality of life.
关键词：tourism; motivational factors; seniors; quality of life; satisfaction
