摘要：Rice in Indonesia has a strategic role especially in economic. Rice issues also playing a sensitive role on social and political security. Rice is also a prime food for the majority of Indonesian people; therefore need a good and right management from upper course up to lower course. The strong role of political communication become one of the way on the making of rice policy implementation especially by involving those interest functionary on rice. This research was designed as survey with descriptive correlation, respondent comprised of farmer organization, government, rice entrepreneur, and IV commission of house of representative. Quantitative analysis used by descriptive statistical and correlation analysis with rank Spearman correlation statistical test. The role of political communication of farmer organization are on the middle category, government on strong category, rice entrepreneur on middle category and IV commission of House of Representative on middle category. At the personal characteristic of farmer organization on formal education, experiences on farmer organization and IV commission of house of representative actually significant with the role of political communication on rice policy implementation. At the situational characteristic on communication access of government and IV commission of house of representative, political participation of all interest functionary are tangibly significant and only IV commission of house of representative political perception that tangible not significant with the role of political communication on rice policy implementation. At political communication behavior, the information dependency on mass media on government tangible significant. Meanwhile respons on public opinion for IV commission of house of representative is significant and political attitude all of interest functionary tangible significant with the role of political communication of rice policy implementation.Mass media has their role as one of the information source which is considerably objective and public opinion on the subject of rice policy implementation has also considerably become one of intake correction. The choices of Political attitude at the current time are valuable to bring out cooperation and re-actualize strong and powerful policy implementation in the future.
