摘要：Korean products are close to people life. People are not only in using a function, but also feeling a kind of emotion and enjoying a joy, life design, design living. Through some phenomenon, this paper analyses the design approach on Korean products and concludes the main reason why Korean commodities can be so fashionable throughout Asia and even the world by going through Korean products’ design from four aspects: humanization design; cultural design; the hi-tech; man-machine design and emotional design, at the same time, it expounds the secret of South Korea’s design’s leading position from its scientific and technological content; cultural connotation, and brand construction. Owing to its many advantages, exquisite design, reasonable man-machine, South Korean product brings people a sense of emotion, harmonization and enjoyment while using the products.
