1.Odrednice imidža zemlje: Imidž Kanade u Republici Hrvatskoj

作　　者：Ozretić Došen, Đurđana ;Škare, Vatroslav ;Krupka, Zoran

出　　处：Market. 2007 ;19(2):173-188.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：83108626

文章详细全文下载

2.Intrasistemsko tržište – stanje i predviđanja za hrvatske grupe poduzeća

作　　者：Krupka, Zoran

出　　处：Market. 2006 ;18(1-2):81-92.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：83108652

文章详细全文下载

3.Analysis of the LOHAS consumer segment attitudes with regard to green brands

作　　者：Krupka, Zoran ;Kelečić, David

出　　处：Market. 2012 ;23(2):247-262.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：83108817

文章详细全文下载

4.Istraživanje stavova LOHAS segmenta prema zelenim markama

作　　者：Krupka, Zoran ;Kelečić, David

出　　处：Market. 2012 ;23(2):247-262.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：83108818

文章详细全文下载

5.Važnost identiteta snažne marke u stvaranju lojalnosti i povjerenja potrošača

作　　者：Krupka, Zoran ;Škvorc, Andreja

出　　处：The Proceedings of Zagreb Faculty of Economics and Business. 2014 ;12(1):113-125.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：92892166

文章详细全文下载

6.Utjecaj proširenja marke na osobnost roditeljske marke

作　　者：Krupka, Zoran ;Butara, Ana

出　　处：The Proceedings of Zagreb Faculty of Economics and Business. 2016 ;14(1):87-102.

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：181017349

文章详细全文下载

7.Star marketer’s impact on the market strategy choice

作　　者：Goran, Vlašić ;Hair, Joe F. ;Krupka, Zoran

出　　处：Management - Journal of Contemporary Management Issues. 2017 ;22(2):1-13.

出版社：University of Split, Faculty of Economics

文章 ID：206344969

文章详细全文下载

8.Are Consumers Always Greener on the Other Side of the Fence? Factors That Influence Green Purchase Intentions – The Context of Croatian and Swedish Consumers

作　　者：Dropulić, Branka ;Krupka, Zoran

出　　处：Market. 2020 ;32(Special Issue):99-113.doi:10.22598/mt/2020.32.spec-issue.99

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：257374420

文章详细全文下载

9.The country of origin as a factor in product quality perception

作　　者：Krupka, Zoran ;Malogorski, Mateja

出　　处：The Proceedings of Zagreb Faculty of Economics and Business. 2021 ;19(1):243-259.doi:10.22598/zefzg.2021.1.243

出版社：Faculty of Economics and Business, University of Zagreb

文章 ID：1036401753

文章详细

	有本地全文	8篇
	有全文链接	1篇

	Reviews	2篇
	Research Article	1篇

	贸易经济	8篇
	管理学	1篇

全文

出版年度

作者

文章类型

来源期刊

学科主题

语种

国别/地区

检索条件:"( ( 高级检索(( ((AU:(("Krupka, Zoran")))) )) ) )"

	Krupka, Zoran	9篇
	Kelečić, David	2篇
	Butara, Ana	1篇
	Dropulić, Branka	1篇
	Goran, Vlašić	1篇

	Hair, Joe F.	1篇
	Malogorski, Mateja	1篇
	Ozretić Došen, Đurđana	1篇
	Škare, Vatroslav	1篇
	Škvorc, Andreja	1篇

	Market	5篇
	The Proceedings of Zagreb Faculty of Economics and Business	3篇
	Management - Journal of Contemporary Management Issues	1篇