1.GENERIC ADVERTISING WEAROUT: THE CASE OF THE NEW YORK CITY FLUID MILK CAMPAIGN

作　　者：Reberte, J. Carlos ;Kaiser, Harry M. ;Lenz, John E. 等

出　　处：Journal of Food Distribution Research. 1996 ;:199-209.

出版社：Food Distribution Research Society

文章 ID：92932408

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2.Generic Advertising Wearout: the Case of the New York City Fluid Milk Campaign

作　　者：Reberte, J. Carlos ;Kaiser, Harry M. ;Lenz, John E. 等

出　　处：Journal of Food Distribution Research. 1996 ;.

出版社：Food Distribution Research Society

文章 ID：91859831

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3.An Ex Post Evaluation of Generic Egg Advertising in the U.S.

作　　者：Reberte, J. Carlos ;Schmit, Todd M. ;Kaiser, Harry M.

出　　处：Journal of Food Distribution Research. 1996 ;.

出版社：Food Distribution Research Society

文章 ID：91860023

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4.An Economic Analysis of Generic Egg Advertising in California, 1985-1995

作　　者：Schmit, Todd M. ;Reberte, J. Carlos ;Kaiser, Harry M.

出　　处：Journal of Food Distribution Research. 1996 ;.

出版社：Food Distribution Research Society

文章 ID：91860024

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5.GENERIC ADVERTISING WEAROUT: THE CASE OF THE NEW YORK CITY FLUID MILK CAMPAIGN

作　　者：Reberte, J. Carlos ;Kaiser, Harry M. ;Lenz, John E. 等

出　　处：Journal of Food Distribution Research. 1996 ;.

出版社：Food Distribution Research Society

文章 ID：91860030

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6.GENERIC ADVERTISING WEAROUT: THE CASE OF THE NEW YORK CITY FLUID MILK CAMPAIGN

作　　者：Reberte, J. Carlos ;Kaiser, Harry M. ;Lenz, John E. 等

出　　处：Journal of Agribusiness. 1996 ;:199-209.

出版社：Journal of Agribusiness

文章 ID：99778248

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7.An Ex Post Evaluation of Generic Egg Advertising in the U.S.

作　　者：Reberte, J. Carlos ;Schmit, Todd M. ;Kaiser, Harry M.

出　　处：Journal of Agribusiness. 1996 ;.

出版社：Journal of Agribusiness

文章 ID：99778288

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8.An Economic Analysis of Generic Egg Advertising in California, 1985-1995

作　　者：Schmit, Todd M. ;Reberte, J. Carlos ;Kaiser, Harry M.

出　　处：Journal of Agribusiness. 1996 ;.

出版社：Journal of Agribusiness

文章 ID：99778289

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9.Generic Advertising Wearout: the Case of the New York City Fluid Milk Campaign

作　　者：Reberte, J. Carlos ;Kaiser, Harry M. ;Lenz, John E. 等

出　　处：Journal of Agribusiness. 1996 ;.

出版社：Journal of Agribusiness

文章 ID：99778685

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	Kaiser, Harry M.	9篇
	Reberte, J. Carlos	9篇
	Forker, Olan D.	5篇
	Lenz, John E.	5篇
	Schmit, Todd M.	4篇

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	Journal of Food Distribution Research	5篇
	Journal of Agribusiness	4篇