1.Satisfaction and retention strategies for Nigerian Generation Y customers

作　　者：Edmund Ehichioya Otaigbe ;Christopher Beehner

出　　处：African Journal of Marketing Management. 2019 ;11(4):35-44.doi:10.5897/AJMM2019.0608

出版社：Academic Journals

文章 ID：1025411850

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2.Analysing the moderating effect of customer loyalty on long run repurchase intentions

作　　者：John Olotewo

出　　处：African Journal of Marketing Management. 2017 ;9(3):25-34.doi:10.5897/AJMM2016.0505

出版社：Academic Journals

文章 ID：1024104162

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3.Market supply determinants of lowland bamboo culms: The case of Homosha district, Northwestern Ethiopia

作　　者：Fayera Bakala ;Tsegaye Bekele ;Teshale Woldeamanuel

出　　处：African Journal of Marketing Management. 2017 ;9(4):46-58.doi:10.5897/AJMM2017.0524

出版社：Academic Journals

文章 ID：1024104163

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4.The determining factors of broadband use in Africa: inhibitors and enablers of the use of mobile broadband

作　　者：Tounwende Alain SAWADOGO

出　　处：African Journal of Marketing Management. 2017 ;9(6):86-97.doi:10.5897/AJMM2015.0480

出版社：Academic Journals

文章 ID：1024104164

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5.Determinants and outcome of customer satisfaction at the commercial bank of Ethiopia: Evidence from Addis Ababa

作　　者：Kebede Teshale Shode

出　　处：African Journal of Marketing Management. 2017 ;9(7):107-119.doi:10.5897/AJMM2016.0509

出版社：Academic Journals

文章 ID：1024104165

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6.Processing of local agricultural products to meet urban demand: Lessons from soybean cheese consumption analysis in Southern Benin

作　　者：Smith A. R. Dossou ;Augustin K. N. Aoudji ;Anselme Adégbidi

出　　处：African Journal of Marketing Management. 2017 ;9(8):133-143.doi:10.5897/AJMM2017.0541

出版社：Academic Journals

文章 ID：1024104166

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7.Marketing of Jews mallow in Agbedranfo local area in the Southwest of Benin

作　　者：Patrice Ygué Adegbola ;Christelle Marie Komlan-Ahihou ;Anselme Adegbidi 等

出　　处：African Journal of Marketing Management. 2016 ;8(3):20-31.doi:10.5897/AJMM2016.0486

出版社：Academic Journals

文章 ID：1024104167

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8.Impact of the business services for farmers organizations (ESOP) contract farming model on paddy producers well-being in Dangbo District of Benin

作　　者：Barthelemy G. Honfoga ;Rodrigue S. Kaki ;Anselme A. Adegbidi 等

出　　处：African Journal of Marketing Management. 2016 ;8(4):32-43.doi:10.5897/AJMM2016.0506

出版社：Academic Journals

文章 ID：1024104168

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9.Determinants of sales force technology adoption among insurance sales agents in Kenya

作　　者：Lagat C. K. ;Ndegwa H. W. ;Bonuke R.

出　　处：African Journal of Marketing Management. 2015 ;7(1):1-6.doi:10.5897/AJMM2014.0428

出版社：Academic Journals

文章 ID：1024104169

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10.Does corporate reputation affect brand preference? Application to the soft drinks industry in Egypt

作　　者：Zayed Aly Mahmoud ;Hamed Shamma

出　　处：African Journal of Marketing Management. 2015 ;7(1):7-15.doi:10.5897/AJMM2014.0429

出版社：Academic Journals

文章 ID：1024104170

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